5 Steps to Building an Amazing App Website in 2020

9 min read
Updated: Apr 01, 2020

5 Steps to Building an Amazing App Website in 2020

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There’s a lot of confusion on what a web app is exactly. A web application is an interactive computer program installed with technologies such as CSS, JS and HTML. It stores databases and files. Additionally, a web application manipulates CRUD or data and used by a single user of a team of user to perform tasks over the web.

Mobile app development these days continue growing in leaps and bounds. There’s a common misconception that mobile apps and web apps are one and the same. They actually are two different processes. There is of course a difference between a web application and a mobile application.

Mobile applications are made for a specific platform, like Android and iOS, that’s why there is significant growth and demand for Android app development and iOS app development. The app store is the place for downloading and installing the applications, with access to system resources, such as the camera function and GPS. An app lives and runs on the device itself, examples including Messenger, Google Maps, Instagram and Snapchat.

On the other hand, web apps are accessed through an internet browser and adapts to whatever device is being used. They’re not native to a specific system and need not be installed or downloaded. Because of the web apps’ responsive nature, indeed they appear and function much the same as mobile applications, causing a lot of confusion.

The Web App Evolution

The development of a web app gained more significance when business organizations established their presence in the online world, or the internet. More development platforms and browsers unfolded as people all over the world begun using the internet more regularly. Web apps became more popular as businesses introduced apps that required the use of a web browser.

A software developed for a desktop app could be used only on single laptop or computers for a specific task. There are however certain apps that could be used by multiple users in a networked environment as well. The reason why web apps gained more significance and replaced desktop apps to a great extent is because of the usability and portability benefits.

Web Apps, A Must in Today’s Business

Web apps have become a critical component in business nowadays. With web applications, business organizations could develop and be simpler and achieve goals and objectives considerably faster. The apps could help target many customers and clientele at one time. Companies today are quickly embracing the internet by building web apps with the help of skilled and reliable developers to meet business requirements and demands.

1. Improved efficiency. A lot of versions of spreadsheets or shuffling files takes a lot of time and furthermore leaves a business vulnerable to human errors that could not be seen right away, not until it’s too late. In addition, without integration between the many sources of data, replication of data that’s time-consuming and laborious may be required for a holistic overview of the performance of a business.

Web apps help simplify processes to get more things done in greater accuracy and in less time. Having all data incorporate in one place offers greater visibility, freeing time of the staff and enables the running of reports upgraded with information in real-time.

2. Higher security. With software that’s desktop based, a damaged or stolen computer could be very time consuming and expensive. Leaving data at risk and the need to contact the software provider. A web based app however provides peace of mind should a computer equipment is stolen or damaged. In no time at all, it would be back to ‘business as usual’.

This is due to the fact that web applications store information in a remote service. Thus, as long as you know the URL, the user name and password, it’s possible to securely log in to any mobile device or computer. In the event of data loss because of program error or human error, data could be restored from the cloud quickly.

3. Accessibility 24/7. Since web apps are web-based, they could be accessed 24/7 as long as there’s an internet connection. Furthermore, they’re completely flexible, offering access from almost any browser or device. Whenever a software that’s software-based needs updating, every device in which the app is installed would require updating individually.

Usually, the task job falls to the staff and could be ignored if they’re pressed on time, leaving a business vulnerable to breaches of security. A web based app on the other hand has functionality or security updated that could be rolled out to every web app version with zero downtime, providing instant access to the updated version.

4. Easy maintenance and installation. With web apps, memory use and hassle of installing on every device could be avoided. Moreover, web apps are less punishing on lower or older spec devices. Each PC contains a browser and so the time to install is remarkably fast. Furthermore, installation could run in the background while a staff goes on with other tasks. Maintenance in general is considerably lesser, with patches and updates rolled out to every device remotely.

5. Easy scalability and customization. One of the overwhelming concerns that organizations face when using an off-the-shelf product is that it’s unable to grow or integrate with the business, at least not without upgrades that could be very expensive.  A web app is made particularly for the requirements of an organization and thus it’s completely scalable and flexible to the growth and demands of the business.

Customization to the app could include branding and having various user permissions access levels. Having functions and features relevant to the business alone reduces training time and could add functionality as the business grows.

Steps To Build an Amazing Web App

With the growing need for web apps, this means plenty of work for developers worldwide. As there are more applications built however, visitors are starting to suffer from ‘app website fatigue’. If a website looks the same as the others, it has the tendency to lose the interest of visitors. The solution nonetheless is pretty simple, build a better website.

1. Choice could be to some degree a matter of taste. Whatever color palette to should, the following are some great examples:

  • It should attract the attention of viewers instantly
  • It should be on-brand
  • Must visually support the message of the website

2. Crystal-clear product pictures display. If visitors could not see what the app looks like right away, the 5-second rule will kick in. Visitors could tell actually if it would be easy to use or if it involves a learning curve that’s not-so-flat. Furthermore, they could also see hot it varies, if it does form other 500 or so applications in the market.

3. Show visitors of the website how an app works. If people aren’t able to tell how an application works, then they are less likely to be interested in it. Helping visitors look at themselves as actual users is a substantial marketing strategy.

4. Over (use) ‘white’ space. At times, white space is a design element that you could not use too much of. A 95 percent white space page could often do the best work when it comes to highlighting a message. Moreover, white space is very important that it is the number one visual element of an app website.

5. CTAs that grab visitors by their eyeballs. A CTA button should stand out. It should furthermore be really big, bold and bright so a visitor could not help by click it. Remember, bold, bright and big hints at greater things ahead. The CTA button must be huge and bright enough to attract attention of visitors immediately, right after reading the headline. It is a page, such as a ‘gate’ that don’t allow visitors to move around unless they click it.

The steps above are not at all complicated. They provide a surefire ways of creating an application website that is eye-catching. It stands out from the competition and is made for conversion. Use visuals that are most stunning and again, don’t skimp on white space use. It is necessary to find out what the audience wants.

The Key to Unlock Hidden Potential

The development of a web app could be a major key to unlock hidden potential with a business. The processes and systems, which power the activity of an organization, of course are governed by restrictions of manpower, time, accessibility as well as other factors that limit the capacity of the staff to acquire the productivity they want. Truly, web apps could help find quicker and easier routes to the information that they need.

The evolution of the web is phenomenal and the growth continues unabated. The web or the internet has changed the way people do their work, gather information, purchase goods, acquire services, spend leisure time, connect with family and friends and find partners and even lost friends. Also, it has pressured companies to rethink the way they conduct business, foster innovation, interact with suppliers and customers and coordinate with others.

It has altered the face of governance, politics, spirituality and religion. Moreover, today it has become more versatile and mobile, serving billions of people all over the world. The state of the web is in flux constantly, and the future of the web and web apps is up for grabs.

Author Bio:

Olivia Diaz is working at eTatvaSoft, an Enterprise level Web & Mobile Application Development Company. Being a tech geek, she keeps a close watch over the industry focusing on the latest technology news and gadgets. Follow me on Twitter.


Olivia Diaz


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