Ensuring Your Product is Accessible

Author: 
 Updated: 
October 31, 2020
 / 3 minutes

Did you know that nearly 80% of businesses today use at least one SaaS application? You are right to think that your opportunity is huge to get in the game of software as a product game. The SaaS market and revenue continue to grow at a pace that passes what even the most optimistic people projected. While that is nothing but good news, there is a downside to it. With an industry growing that much, it puts more pressure on you to make sure that your product keeps up with the times and people’s needs so you do not get surpassed and gutted by the competition. The survival rate of SaaS’ is about 8%, so you need to do your work and research before you get your product up and running.

Steps You Need to Take Before You Launch

As stated above, it is a big and volatile world out there when it comes to SaaS. When you think you have an idea that will not only help people, but also make you money, the first thing you need to do is double check your idea. Look for any flaws in your plan. If it helps, have someone come in and take a look because sometimes an outside perspective will give you much more of an honest feedback. You will then have to discuss the basic SaaS requirements. All the good SaaS have a few things in common, so the foundation of building a viable is having a clear plan for security and privacy, customization and integration options, as well as scalability. Another thing you can do is make a minimum viable product (MVP) which would allow you to test your service and interact with your potential clients to see what is working for your product and what is not. A plus of an MVP is that you can build a lead page which can have people use their emails to sign up for updates and right there, you are already gathering leads for your product.

The Technical Side of Your Product

This may be the most difficult part of creating an SaaS. You may have done all the work and have an idea that will be huge, but if you cannot put together the SaaS well enough, people will not stick with your product. You can hire a saas product development company that will take your idea and make it into a realization. They will do everything on the technical end to make sure your SaaS is up and running efficiently. Hiring third parties can be tricky but just make sure you do your research before you make an agreement. There are some good companies out there that can help you.

Remember, the SaaS world is tough. There is a chance you may fail but if you do everything you need to do, take the necessary steps, and your SaaS product has a better shot of being a success. Isn’t that what making a product is all about – helping people while making your pockets heavier?

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